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DevHeads IoT Integration Server•2y ago•

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LMtx

Go-To-Market Strategy for IoT Offerings - with Mike Fahrion, Business and Technology Leader

In this conversation with Mike Fahrion we unravel the secrets to successful IoT go-to-market strategies. We discussed the importance of customer-centric approaches, product-market fit, scalability, and the game-changing impact of AI in IoT analytics.

Mike raised a crucial point: not only does the technical infrastructure need to scale, but processes within the enterprise must scale to meet variable demand.

We elaborated on the risks of being a customer-driven organization and several other topics vital to running a successful IoT business.

https://youtu.be/Nx1X4t_HEhc

Here you can find my meeting notes:

https://www.thingrex.com/go_to_market/

Any feedback is very welcome!

YouTubeLMTX DEV

Go-To-Market Strategy for IoT Offerings - with Mike Fahrion, Busine...

In this conversation with Mike Fahrion we unravel the secrets to successful IoT go-to-market strategies. We discussed the importance of customer-centric approaches, product-market fit, scalability, and the game-changing impact of AI in IoT analytics.

Mike raised a crucial point: not only does the technical infrastructure need to scale, but proc...

Go-To-Market Strategy for IoT Offerings - with Mike Fahrion, Fracti...

Go-To-Market Strategy for IoT Offerings - with Mike Fahrion, Fractional Business and Technology Leader.