<https://x.com/timso
[2024-05-14 10:51:22 PM] : https://x.com/timsoulo/status/1790267793256190280?s=46
Tim Soulo 🇺🇦 (@timsoulo)
SHOCK!!! 😱
Rand Fishkin (@randfish) ruthlessly schools Tim Soulo on the topic of MARKETING ATTRIBUTION!!
Seriously though... 🙂
Those are (arguably) the best 4 minutes 38 seconds on the topic of "marketing attribution" that you have ever seen.
Check it out!
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1 Reply
[2024-05-15 12:12:11 AM] : Tracking marketing attribution feels like a waste of time.
They’re essentially trying to figure out when the initial struggle happened that got the buyer started on the purchasing journey.
That happens in real life, not in front of a computer.
[2024-05-15 08:58:36 AM] : Yup!
[2024-05-15 10:55:55 AM] : Yep. Its a good one that. And good reminder Shavin thanks!