Brand Spotlight: Soshiotsuki - Topic of the day 1/16/26
Soshiotsuki, despite launching in 2015, has had a seemingly overnight rise to prominence since receiving the LVMH prize. Mixing influences from 80s Italian and Japanese fashion and culture in their tailoring, the brand has garnered appreciation at all levels of fashion, from the collaboration with Zara to their showing at Pitti Uomo 109. What are your thoughts on the brand - the designs, the price, the quality (if you own any of it)? Are they worth the hype?