Hi there zaraz community, I'm trying to understand how the Web API part of Zaraz could be utilised.

Hi there zaraz community, I'm trying to understand how the Web API part of Zaraz could be utilised. I've inspected the code of the managed components, and it seems like the payload should be matched exactly to the integration. What exactly is the reasoning behind using Zaraz then in terms of server side? Why wouldn't I just make API calls to the native integrations from Meta (Graph API), TikTok Events API themselves? For example, my webhook is making a call to the Zaraz WebAPI route, but this payload is only consistent with Meta Conversions API. I want to add GA4 + TikTok, etc. But does this mean I have to dive into the docs of all those and construct those payload bodies myself? I've inspected the TikTok managed component, the schema is configured as "email, phone" and not em. TikTok also provides a Payload Converter API that enables you to POST your pixel payload and they will convert it for you. How can I use Zaraz with just 1 body and have it figure out the payload for the 3rd party tool? Thanks
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10 Replies
SpecOpsJosh
SpecOpsJoshOP•5w ago
Or am I supposed to manually create actions in the dashboard and map all the variables to what I am sending? So I treat the Meta Conversions API schema as "base" and in the trigger or action thing in the dashboard i parse all the variables I kind of expected Zaraz to be able to map pre-defined events to other providers and map the events and payload bodies accordingly Without any extra configuration from my side
Wraith
Wraith•5w ago
Zaraz is such a cool idea I wish there were more docs etc around it.
_fe_he
_fe_he•4w ago
We are using the managed component of floodlight in our zaraz: https://github.com/managed-components/floodlight However I miss the implementation of handling parameters when I come to my site from an ad (handling the dclid parameter https://support.google.com/campaignmanager/answer/9182069?hl=en) to correctly track conversions to a specific campaign. Is this not part of the managed component? I already created an Issue on GIT but didnt get an answer yet, so I thought its maybe good to ask here 🙂 cheers
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SpecOpsJosh
SpecOpsJoshOP•4w ago
Is there some explanation on the earlier thread here ?
Wraith
Wraith•4w ago
Its agnostic and should work for all of them I currently have it working for GA4 It seems to mutate the fields to match the integration payload if I am wrong someone please correct me But that is what it appears to be doing Can we get some clarity on if we fill out the purchase payload exactly how it's filled out in the docs if it will act as an agnostic payload to all integrations.
Unknown User
Unknown User•4w ago
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SpecOpsJosh
SpecOpsJoshOP•4w ago
Can you checkout what I responded on ur message in my thread? Thanks
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Unknown User•4w ago
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willb
willb•3w ago
How do I remove system cookies from showing in the Zaraz debugger? I deleted the variables, triggers and any code/action references to them months ago. example url https://www.jampack.com/events/when-we-were-young-2025/book
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criptotrendig
criptotrendig•3w ago
hello anybody online?
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